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EAT SEO

The Impact of E-A-T on SEO: Building Expertise, Authority, and Trust with Google’s Core Web Vitals

Google’s algorithms have become more sophisticated, placing increasing importance on the quality and reliability of content. Central to this evolution is the concept of E-A-T Expertise, Authority, and Trust which has reshaped how websites rank and perform in search results. However, E-A-T alone doesn’t hold the full spectrum of ranking factors; Google’s Core Web Vitals, […]
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core web vitals

How to Optimize Your Website for Google’s Core Web Vitals

Website performance can make or break your online presence. If you’re invested in SEO or digital marketing, understanding Google’s Core Web Vitals is non-negotiable. These metrics have become pivotal in Google’s ranking algorithm, reflecting not just how fast your site loads, but how users perceive that speed and overall experience. This blog is your comprehensive […]
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10 SEO Trends

Top 10 SEO Trends for 2025 What Sri Lankan Businesses Need to Know

SEO remains the cornerstone of successful online marketing. For Sri Lankan businesses aiming to compete and thrive in 2025, understanding and leveraging the latest SEO trends is not just a strategy it’s a necessity. This blog delves into the top 10 SEO trends that will shape the landscape this year, offering actionable insights and expert […]
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